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- Outtakes
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- The Looks
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- Social Media Graphics
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- Facebook Banner
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- Voted Winner Layout
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- Voting Layout
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- Voting Layout
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- St. Vital Centre Homescreen
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- Centre Court Installation
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- Centre Court Installation
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- Mall Poster
St. Vital Shopping Centre
Fusion Agency
Love Vote Win was St. Vital Shopping Centre’s Fall 2013 ad campaign and contest which consisted of online advertisement, a Facebook contest and a centre court installation. Fans of the shopping centre on Facebook were invited to vote for their favourite outfit. If their outfit won, they were entered into a draw to win the value of that outfit in gift cards. The centre court installation featured large mirrors with decals that would allow mall patrons to “try-on” the looks. The photography needed to be fun and engaging to encourage participation and voting.